We all know that advocacy and government relations are a crucial part of any organization that deals with policy. And yet, the advocacy and GR departments aren’t typically seen as revenue generators — which means that getting more budget and resources can be an uphill battle.
With that in mind, how do you prove your worth to colleagues, other departments, and your board?
In this webinar, we show you how to speak the language of your CEO (metrics and the bottom line), your membership director (added retention, engagement, and membership growth), and your board (engagement and devotion to the organization), so you can make an effective case for your department.
Stream the webinar here!
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